Creating Labels for Fragile and Perishable Products
Posted by : Mercury Labels Ltd on Monday, June 5, 2023 in Choosing Your Labels.
When it comes to shipping and selling fragile and perishable
products, labelling is an essential part of ensuring that the items arrive
safely and in good condition. Proper labelling can also help customers make
informed decisions about the products they are purchasing. Here are some key
considerations to keep in mind when creating labels for fragile and perishable
products.
Use Clear and Concise
Wording
The language on your label should be clear and easy to understand. Use
words like "fragile" or "perishable" prominently on the
label to convey the item's nature. You may also want to include additional
information, such as "Handle with care" or "Keep refrigerated,"
to ensure that the product is treated properly during transportation and
storage.
Choose the Right
Label Material
The label material you choose can also impact the effectiveness of your
labelling. For fragile items, a label with a strong adhesive and durable
material is crucial to ensure that the label does not fall off or become
damaged during transportation. For perishable items, you may want to consider
using a label that is moisture-resistant or waterproof, to ensure that the
label remains legible even in damp conditions.
Use Graphics and
Symbols
In addition to clear wording, graphics and symbols can also be effective in
conveying important information on fragile and perishable product labels. For
example, a graphic of a broken glass can indicate that the item is fragile,
while a symbol of a refrigerator can indicate that the item needs to be kept
cold.
Include Handling
Instructions
Providing handling instructions on your label can help ensure that the
product arrives at its destination intact. Consider including instructions for
proper handling, such as "This end up" or "Do not stack,"
to prevent damage during transportation.
Consider Legal
Requirements
Depending on the nature of your product and its destination, there may be
legal requirements for labelling. For example, food products sold in the United
States are subject to the Food and Drug Administration's (FDA) labelling
regulations, which include requirements for listing ingredients and nutritional
information.
Consider Customization Options
Customising your labels to suit your specific needs can help ensure that your product stands out and is easily recognizable. For example, adding your company's logo or colour scheme to the label can help reinforce your brand and create a cohesive look across your products.
Test Your Labels
Before using your labels on a large scale, it's important to test them to
ensure that they are effective in protecting your product and conveying
important information. Consider conducting tests to see how your labels perform
in different transportation and storage conditions, as well as how they hold up
over time.
Consider Eco-Friendly
Options
In today's environmentally-conscious society, many consumers are looking
for products that are sustainable and eco-friendly. Consider using eco-friendly
label materials, such as recycled paper or biodegradable options, to reduce
your environmental impact and appeal to environmentally-conscious customers.
Work with
Professionals
If you're unsure about how to create effective labels for your fragile or
perishable products, consider working with professionals who specialize in
label design and printing. They can provide guidance on the best materials and
printing methods for your specific needs, as well as ensure that your labels
meet any legal requirements.
Creating effective labels for fragile and perishable
products is a critical part of ensuring that your items arrive at their
destination in good condition. By following these tips and considering your
specific product and shipping requirements, you can create labels that help
protect your items and provide important information to customers.
