Mercury Labels Blog
Short run full colour Printed Labels with no MOQ’s
Gone are the days when you had to pay a fortune for printing plates, even though you only wanted a small number of printed labels. Full colour process printing meant that you had to buy four plates to make up the full colour CMYK, this could have cost anything up to £200 just for plates alone, which on a small run of printed labels became a little unfeasible price wise for many. So we came to the call of many of our customers requiring smaller amounts of printed labels and introduced a full digital printing system.
Digital printed labels are of a very high quality with a super quick turnaround time, obviously no printing plates are needed for this method of printing so the cost for shorter or smaller orders is far more attractive. When we produce digitally printed labels we use high resolution digital artwork that give a ‘fine’ grade image which is now very comparable to full colour printing on most other printing methods such as offset printing like flexo or litho,
The new digital process printing systems we now have in place also have the ability to over laminate or varnish the finished labels; this has been of particular interest to a number of customers who require a smudge proof or a label that is going to be handled by the end user. It protects the image on the label and gives a glossy professional appearance to the finished label.
If you need your labels to be water proof then again short run digital printing is perfect for this sort of application. A number of our customers manufacture their own cosmetics and bathroom products that are often in contact with moisture. Using water proof poly labels, full colour digitally printed and then laminated offers the perfect solution, with no printing plates. So in short look no further for short run printed labels, we have an inexpensive solution to an old and often expensive problem.
Would you like more information on digitally printed labels? Leave your comments and questions.