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Home / Blog / Snapchat Adds New Food and Wine Label Scanning Feature
1 December 2020
Snapchat Adds New Food and Wine Label Scanning Feature

Snapchat Adds New Food and Wine Label Scanning Feature

Posted by : Mercury Labels Ltd on Tuesday, December 1, 2020 in Barcode Labels, Glass Labels, Waterproof and Weather Proof Labels.

Snapchat came out of nowhere to become the kind of social media phenomenon nobody saw coming. Increasingly, Snapchat is turning into an indispensable lifestyle tool millions couldn’t see themselves living without.

So it comes as little surprise to see a whole bunch of new features being added to the platform.

One of the more recent examples being the Scan feature, which now allows Snapchat users to access useful information on millions of everyday products.

food and wine barcode labels

The idea is that you simply use your mobile device to scan various types of printed labels or barcode labels on products, in order to be provided with a full overview of its nutritional information.

Snapchat's Nutrition Scanner, powered by Yuka, is said to have already been linked with over a million different Food Products, along with an extraordinary 12 million types of wine labels (courtesy of Vivino).

From nutritional content to whether or not the product is organic and its additives, you simply scan the label or barcode to access all the information you need. It’s a convenience tool that was around for some time in the form of various standalone apps, but now for the first time brings the same convenience to Snapchat and its legions of users worldwide.

Using Product Labels to Stand Out from The Crowd

From a business perspective, printed labels and even basic barcode labels provide the perfect opportunity to stand out from the crowd. As competition grows across all areas of the retail sector, product packaging and labelling is playing a major role in the purchase decisions of consumers worldwide.

The importance of delivering the best possible first impression cannot be overstated, so as to avoid simply fading into the background. This is something you can easily achieve with attractive, eye catching and unique printed labels, sourced from an experienced and reputable supplier.

Ask the Experts…

At Mercury Labels, our extensive experience and expertise enable us to provide invaluable advice and support on all aspects of product labelling. Whether introducing a new product to the market or revamping your existing inventory, we can help you establish an impactful presence and send a meaningful message to your audience.

Whether ready to go ahead with an order for any kinds of labels or simply considering the options available, we’d be delighted to hear from you anytime.  Book your obligation-free consultation with a member of the team and we’ll help you build a picture of what’s possible with premium product labels.

For more information on bespoke label design or to discuss your requirements in more detail, get in touch with Mercury Labels today on 0845 026 4232, or send an email to enquires@mercurylabels.com.

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